HIBISKUS is a family-founded beverage brand inspired by culture, heritage, and the timeless power of the HIBISKUS flower.

Our story begins in Egypt, where HIBISKUS—known locally as karkadé—has been enjoyed for generations. Served hot or cold, shared at family gatherings, and woven into daily life, HIBISKUS is more than a drink. It’s a ritual.

Growing up, HIBISKUS was always present—brewed in kitchens, offered to guests, and passed down through tradition. HIBISKUS was created to honor that legacy while reimagining it for a modern lifestyle.

Egypt has long been one of the world’s most significant sources of HIBISKUS, prized for its bold color, vibrant flavor, and natural properties. We proudly draw inspiration from these roots, blending authentic heritage with contemporary design and function.

HIBISKUS is about connection—to family, culture, and real ingredients. We believe beverages should be refreshing, thoughtful, and honest.

From concept to can, HIBISKUS is built with intention. This is HIBISKUS, reintroduced.